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A Word About Bloops
Bloops is a small marshmallow ghost with one drooping eyelid. Bloops did not ask to be a ghost. Bloops accepted it. Bloops would prefer a nap.
The Lullaby Kingdom is a place we already know. The carpet of a station wagon at dusk. A grandparent's living room while the rain takes its time. The quiet hum of a CRT television asking nothing of you.
Each kingdom is an act of remembering. Each lullaby object is something you forgot you missed. Each easter egg was always there. You just had to walk off the path.
Philosophy
"A receipt is just a poem with a price."
"You can not be late for sleep. Sleep waits."
"The shrine notices everything. The shrine is at peace."
"Bloops would have preferred silence. Bloops settled."